Why Do I Need to Grow My Google+ Followers?
In this day and age, social media platforms are a must — that’s not news. Within the new marketing landscape, Google+ has become one of the more essential platforms to utilize, especially for a business. Why, you may ask? The answer is simple: because it’s a part of Google and Google is a major search engine, with near-total control over what businesses show up in the SERPs. Keeping that logic in mind, a better Business Google+ page will likely help brands to rank better in search results — at the very least, their brand page on Google+ will rank!
Since Google+ is basically still Google, the activity of your business’s page will directly affect your search results. This means that every +1, comment, share, and review will carry a lot of weight with your site’s relevancy. Even if your time on Google+ has felt a lot like yelling into a deep, empty canyon, spending some time on the platform still matters — but how much is anyone’s exact guess.